Why Personalizing Donor Relationships Is Essential
The Power of Personalizing Your First Group of Donors Estimated Reading Time: 5 minutes Prioritize Personal Connections: Your first group of donors will drive your nonprofit’s visibility and growth far more effectively than generic campaigns. Harness Technology for Personalization: Utilize AI and CRM tools to personalize communication at scale without sacrificing genuine interaction. Invest Time […]
Craft Authentic Emails That Engage Donors
How Email Has Become Full of AI Garbage: Tips for Nonprofits to Write Genuine Emails That Engage Donors Estimated Reading Time: 5 minutes Donors crave authentic communication that resonates. AI-generated emails often lack warmth, leading to disengagement. Personalization and storytelling are key to effective emails. Respect donor preferences and optimize for mobile use. Table of […]
Top Emails Nonprofits Use to Engage Donors
What Are Some of the Best Emails Sent by Nonprofits to Get Donors to Engage with Their Online Fundraising? Estimated reading time: 7 minutes Effective emails drive online contributions. Personalizing emails enhances donor engagement. Emotional appeals connect donors to the cause. Urgent emails mobilize quick responses. Best practices cultivate long-term donor relationships. Table of Contents […]
Top Challenges Nonprofits Face in Online Fundraising
What Are the Biggest Challenges that Nonprofits Face When Running Their First Online Fundraiser? Estimated Reading Time: 6 minutes Understanding the various challenges nonprofits face during their online fundraising campaign. Gaining insights into effective strategies to choose platforms, craft narratives, and engage donors. Learning how to set realistic goals and navigate the competitive online fundraising […]
Understanding Nonprofit Donor Reactions to Tipping
What Are Some of the Responses That Nonprofit Donors Are Giving When It Comes to Being Asked for Tips When Making Donations? Estimated reading time: 5 minutes Understand donor responses: Many find tipping requests surprising or confusing. Focus on transparency: Clear fee structures build trust with donors. Consider flat fee opt-ins: These tend to be […]
Fundraising Online is 80% Communication and 20% Technology
It wasn’t that long ago when a colleague of mine was talking down about the Donate Now buttons on nonprofit websites. Their take was that without calling donors and running a full blown campaign, funds were not going to come in. They were not wrong, in a way. Having a campaign is important but having […]
Using the “Convince ___ That ___ Because ___” Strategy for Focused AI Responses
A long time ago, I learned a fun trick to help focus your content strategy. It’s a tool, kind of like the mad-libs of every GenX’s childhood. It goes like this: “Convince [your audience] that [what you need from them, donations] because [the key thing you’ll do with the funds].” Did you know? Sapling has […]
What’s this 5% fee? I thought it was “Free”!
Why does Sapling and other online platforms say they are free while still adding fees? We’ll explain it like a 5th grader.
Raising Your First $5,000 as a Nonprofit: A Stepping Stone to Success
Raising your first $5,000 is about more than money. It’s a chance to learn, grow, and prepare for the challenges ahead. By starting small, staying focused, and using your funds strategically, you’ll set your nonprofit up for long-term success.
The Power of a Strong Communication Strategy for New Nonprofits
The key to success is consistency. By sharing your story repeatedly and staying engaged with your audience, you build trust and momentum.