Understanding Nonprofit Donor Reactions to Tipping

What Are Some of the Responses That Nonprofit Donors Are Giving When It Comes to Being Asked for Tips When Making Donations? Estimated reading time: 5 minutes Understand donor responses: Many find tipping requests surprising or confusing. Focus on transparency: Clear fee structures build trust with donors. Consider flat fee opt-ins: These tend to be […]

Fundraising Online is 80% Communication and 20% Technology

80/20 rule of fundraising

It wasn’t that long ago when a colleague of mine was talking down about the Donate Now buttons on nonprofit websites. Their take was that without calling donors and running a full blown campaign, funds were not going to come in. They were not wrong, in a way. Having a campaign is important but having […]